The Australian red meat and livestock industry has a reputation for integrity and quality, underpinned by robust integrity systems and on-farm practices that instil confidence in our trading partners and consumers alike.
Maintaining and enhancing this position is both a necessity and an opportunity for our industry to uphold its competitive advantage. Globally, the trade environment is increasingly competitive and volatile. Consumer demands around food safety, ethical production, biosecurity and sustainability are growing, and unpredictable events such as disease outbreaks impact supply.
This session will cover future opportunities for the red meat integrity system through technology and data systems, and how these will support industry in growing its competitive advantage, while creating real value for all participants within the value chain. The roadmap for achieving these outcomes is embedded in the Integrity System Strategy – 2025 and Beyond, including key priorities of:
- automated identification of livestock and locations
- real-time monitoring and tracking of livestock
- National Vendor Declarations replaced by automated verification systems
- data-driven decision making and data sharing
- and implicit compliance.
Join the discussion on how industry can build an integrity system that is a seamless and valued tool for industry, while making sure our customers’ needs are met.