Global Markets forum

Expanding market opportunities in Australia.

The domestic market is the largest and most valuable destination for Australian red meat; however, a changing demography and competitive pressures from other proteins remain intense. This session shares the latest Australian consumer insights and what’s needed to capture the fast changing demand, and how MLA executes its marketing underpinned by brand strategy and insights.

Speakers

Scott Tolmie, Manager - Market Intelligence, Meat & Livestock Australia 

Emily Pullen, CEO, Jim’s Jerky 

Graeme Yardy, Domestic Market Manager, Meat & Livestock Australia

Panel Q&A