Global Markets forum

Navigating the complex global trading and marketing environment.

Australia is a relatively small producer in global terms but it is reliant on exports with more than 70% of production going to more than 100 markets.

We need to understand what affect the global trading environment has on us, who our consumer is – and adapt to deliver what they want. In this session, you will hear from one of Australia’s leading experts on latest global trade insights. Also, a producer who is successfully navigating the complex and challenging red meat markets and will talk about their path from understanding consumers and building a targeted value chain with local partners.

Guest speakers

Michael Finucan, General Manager, International Markets International Markets, MLA
Australia in global context – opportunities, risks and insights led marketing.